Free template
EmailInvoice due today email
A due-date reminder is optional if you sent a pre-due heads-up, and useful if you didn't. Its job is administrative, not emotional: restate the amount and the easiest way to pay, while "late" is still zero days old.
Subject: Invoice {{invoice_number}} from {{business_name}} is due today
Hi {{customer_name}},
A quick note that invoice {{invoice_number}} for {{amount_due}} is due today, {{due_date}}.
You can pay online in a couple of minutes: {{payment_url}}
If payment is already on its way, thank you, and please ignore this.
Best,
{{business_name}}When to use it
- On the due date, when no pre-due reminder went out
- For larger invoices where a same-day nudge is worth the extra touch
- As the first contact for customers added to your list mid-cycle
Getting the tone right
- Neutral and brief; nothing is wrong yet and the email should not imply otherwise
- Include the payment link; the whole point is removing one lookup from someone's day
- No consequences, no bold text; save emphasis for when it means something
The merge fields, explained
Placeholders in double braces fill from the invoice when Duebay sends this template; replace them by hand if you are pasting it into your own email client.
- {{customer_name}}
- The billing contact's name
- {{business_name}}
- Your business name (the sender)
- {{invoice_number}}
- The invoice reference
- {{amount_due}}
- Outstanding balance, formatted (e.g. $1,250.00)
- {{due_date}}
- The invoice due date
- {{days_overdue}}
- Whole days past the due date
- {{payment_url}}
- Online payment link, if you have one
- {{portal_url}}
- The customer's statement page
In Duebay the payment line is conditional: it renders only when the invoice has a payment link, so an invoice without one never says "pay online here:" followed by nothing. The copies below have that line included and the conditional markers removed, so they paste straight into an email client.
Adjacent rungs of the ladder
Put this template on autopilot
This is a live Duebay template: sequences send the ladder on schedule, log every send, and stop when the invoice is paid.